Jason Arend Design Reel. I’m in the middle of working on a new Production Reel of some of my work in film, television, special effects, motion graphics and animation which should be out in the next few months. In the meantime I’m releasing something a little different. I’ve put together an animated portfolio consisting of static visual works including packaging design, web design, poster and promotional design, logo design, corporate identity and brand design, user interface design, poster design, national print campaigns and more. I have setup several ways for you to view the Design Reel video. Instructions are included above each embeded video on the page. For the very best viewing experience I recommend downloading the full 1080P video to your desktop, open the file in a quicktime h.264 supported video player, enter fullscreen and crank up the volume!

Design Reel Production. To breath life in to these otherwise motionless designs I used a combination of Adobe Photoshop, Logic Pro and Adobe After Effects. All animation, compositing, special effects and rendering was done in Adobe After Effects and music was mixed in Apple’s Logic Pro.

Watch The Animated SD Design Reel Video. Below is the Vimeo hosted SD encode. If you have a slower connection but still like to view the video in HD click the link in the player to view it on Vimeo’s site.

Watch The Animated HD 720P Design Reel Video. Below is the 1280x720p H.264 HD encode. If your computer has trouble handling it or it is taking too long to load on slower connections you can view the Vimeo hosted SD version above. Click the image to view the 720P HD version of the design reel in a lightwindow.

Watch The Animated HD 1080P Design Reel Video. Below is the 1920x1080p H.264 HD encode. If your computer has trouble handling it or it is taking too long to load on slower connections you can view the Vimeo hosted SD version above. Click the image to view the 1080P HD version of the design reel in a lightwindow.

Download the Design Reel Video to Your Desktop. As I said above for the best viewing experience I recommend downloading one of the HD videos to your desktop, opening it Quicktime, view the video in fullscreen and turn up the volume. To download the design reel video click one of the links below. If your browser proceeds to load the video in the browser simply right click on the links below and click download or save file.

• Click here to download the 1920x1080P HD Design Reel Video.
• Click here to download the 1280x720P HD Design Reel Video.

Included Design Works. Designing for nearly 10 years has allowed me to build a rather large portfolio and with literally thousands of designs it can be hard to chose a handful to showcase in this reel. Here is a breakdown of the included works.

1. Dracula DVD Packaging Design and Artwork
View more artwork and design from Dracula

2. CD Cover Artwork and Packaging Design for MF Magazine
View more CD design images from this project

3. MOTUV International Art Exhibition Advertising Design
View more artwork and advertising design images for MOTUV

4. Pixel Perfections Photography Logo Design
View more logo design images for Pixel Perfections Photography

5. PFI Interactive Kiosk Demo Design
View more design images and videos from the development of PFI’s Interactive Kiosk

6. PFI Family Wines Magazine Advertisement Design
View more magazine advertisement designs for PFI Family Wines

7. E-Commerce Web Design, Television and Video Commerce Development
View more images from PFI’s e-commerce web designs and video commerce development

8. Dracula Teaser Promotional Poster Design
View more artwork and designs from Dracula

9. Corporate Identity Package Design for Concannon Plastic Surgery
Graphics design, web design, logo design and other projects can be viewed in the gallery

10. Web Designs and Photography for Creative Deviance Studios
Graphics design, web design, logo design and other projects can be viewed in the gallery

11. Wine Bottle Design and Poster Design for In-store Displays
View wine bottle designs and poster designs for in-store displays

12. Poster Artwork and Advertising Designs for Evil Dead: The Musical
View all poster artwork and advertising designs for Evil Dead: The Musical

In addition to the featured works several other pieces can be seen in the background.

All Design, Production and Artwork by Jason Arend

Jason Arend | www.jasonarend.com
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Jason Arend | Delicious www.delicious.com/jasonarend

Wine Advertisement Poster Design. Here is a wine advertisement I designed for PFI Family Wines and the Diamond Ridge Market. It was mainly used for large 4 foot tall posters in retail displays. The wine bottles and packaging I originally designed in 2007 for PFI’s wines from Napa Valley.

Designed by Jason Arend

PFI Family Wines Magazine Advertisement Design. After designing the packaging for the entire line of PFI Family Wines I designed a series of magazine ads for the product launch. The following design was made completely from scratch no photographs of the bottles were actually taken. The ad appeared in numerous magazine issues through out 2007 & 2008.

Artwork and Design by Jason Arend

The Production of Bram Stokers Dracula. In 2005 we produced a live production of Bram Stokers Dracula at The Vandivort Center Theatre. One of the most successful productions ever we and when we were asked to do another run in 2008 we knew it wanted to take it very different direction conceptually and artistically. From set design and sound design, casting, poster design and artwork, to music soundtrack and DVD release.

Dracula Poster Artwork and Promotional Design. When we started discussing artwork for this production we knew we wanted several different designs. After I designed literally 20 different posters each conveying different stylized emotions form the production we settled on 3 official designs and 1 teaser poster as seen below.

Dracula Teaser Poster Design. For the teaser poster I used a more provocative image printed on 8.5 x 11 glossy flyers. These were used several months before the production and main marketing campaigns began.

Dracula DVD Artwork and Packaging Design. For this run Filmmaker Justin Evangelista spent nearly 4 months documenting every aspect of production. He produced several behind the scenes webisodes as part of the marketing campaign leading up to the opening. After 4 months of filming and over 100 hours of footage later Justin began work on the official DVD releases of both the Production itself and a special hour long behind the scenes featurette. The special edition DVD comes in 3 collectors edition version each containing the award winning posters I designed as inserts. I designed the DVD packaging to use the same visual consistency of the rest of the marketing campaign. Below is the DVD Artwork and packaging for the upcoming release.

Musical Compisition and the Dracula Soundtrack. One of the only things we used from the 2005 production was some of the original scores composed by Bryan Arata. At the time of the 2008 of Dracula Bryan was in LA assisting in composition of the Family Guy and American Dad underscores. Often working by video conference he composed a whole new soundtrack that we intergrated with certain songs from his orginal scores in 2005 below is the soundtrack design for the CD.

Artwork and Design by Jason Arend
Original Character Photography by David Fleming

MOTUV International Art Exhibition. In 2006 I was honored to have my work selected for the first MOTUV International Art Exhibition in San Francisco, Kansas City and Beijing, China. Several collections my art and photography where displayed for the exhibition as well as a collaborative photography series with Amber Drysdale. This was a promotional piece I was asked to design for the event.

Artwork and Design by Jason Arend

Album Cover Artwork and CD Design for MF Magazine. In 2005 I was asked to design the cover artwork for a special metal compilation album being released by MF Magazine (Music +Fashion). The Seattle based magazine tapped Matt Tuck, lead singer and guitarist of Bullet For My Valentine, to handpick the tracks. The CD features songs from Metallica, Killswitch Engage, Iron Maiden, and Ozzy Osbourne. For the covers, insert and CD design I created about a dozen types of grungy surface textures mixed with several different images of hands to give the feel of a metal concert and a kind of zombie horde.

Artwork and Design by Jason Arend

MF Magazine http://www.musicfashionmagazine.com

Evil Dead: The Musical. Dracula was such a huge success that we are back this year with a live production of Evil Dead: The Musical! Directed by Nathan Shelton, Evil Dead: The Musical will be performed live at the Vandivort Center Theatre October 9-31, 2009.

Evil Dead: The Musical Poster Artwork. I worked on several areas of marketing for the successful, sold-out production. For the poster artwork and design I created several versions, two were chosen for official use. Inspired by illustrated poster artwork from vintage horror films, one poster focuses on a graphic illustration and the other on worn typography. Each mixed with numerous layers of grunge texture, stains and creases.



Diablo Fiasco Poster Artwork. Working in conjunction with Black Box Revue a huge marketing event and party was put together in celebration of Evil Dead: The Musical. With several hundred people in attendance amazing performances were given by the Cast of Evil Dead, the up and coming duo Do-It To-It, The Black Box DJ’s and all the way from London England headliner Drums of Death. For one the craziest parties in the Midwest I created several posters, flyers and other marketing materials that were designed as an extension of the Evil Dead campaign. Again, one poster focusing on typography and the other focusing on graphic Illustration replacing the head of Bruce Campbell with the head of headliner artist, Drums of Death.



Artwork and Design by Jason Arend

Drums of Death: http://www.drumsofdeath.com/
Black Box Revue: http://www.blackboxrevue.com